Lenise Williams, Esq
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Retail Bootcamp

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$395.00
$395.00
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Is it your goal to own a retail business? Or do you currently own a retail business, but are ready to go to the next level? Are you watching these boutiques on social media kill it and wonder what exactly they are doing to make so many sales?


Building a retail brand is no small feat. It takes plenty of time, energy and in some cases lots of money. Whether the business is a brick and mortar or primarily e-commerce, there are many steps that need to be taken in order to be successful.


18 months ago I took a business trip to Morocco and fell in love with the leather products that were sold there. I came back to the United States and launched Made Leather Company, a business that imports handmade leather goods from Morocco. I sell primarily leather bags to individuals, and most recently to other businesses, across the world. The bags have been photographed on several celebrities and I have been featured in several publications including: Black Enterprise, Travel Noire, Sheen Magazine and more. In a short period of time I have been able to generate six figure profits and plan to continue the growth.


I have learned so many things during the process. I have learned about sourcing, importing, exporting, pricing, wholesaling and so much more. Many of the things I have learned caused me to lose money in the process. It wasn't fun :( However the experiences made me a better business person and allowed me opportunities to make more money in the future.


I am now able to take those experiences and loses and teach them to others so that they do not make the same mistakes. I am excited to do that through this four week boot camp. Please note that this is limited to 12 PARTICIPANTS ONLY!!!!!!!!


What's Included:

(4) 60-90 minute live webinars

Course Material (including forms, email texts, etc that are used)

90 minute one-on-one session (this can be scheduled before or after the bootcamp is complete)


What's covered:


Week One:



  • What to Sell
  • How to Sell
  • Determining Your Ideal Customers
  • Legal Basics


Week Two:



  • How To Get Products without a large budget
  • Sourcing from Other Countries
  • Importing and Exporting


Week Three:



  • How to Brand Your Products
  • How to Price
  • How To Ensure Your Profit


Week Four



  • How to Market Online & Offline
  • ​Wholesaling: How to Get Your Items in Stores
  • Developing Multiple Streams of Income for Your Business


This program begins on Monday February 19 (time TBA).


It is a virtual course which will consist of virtual meetings (60-90 minute webinars every Monday) and course materials.


The sessions will be recorded and sent to participants via email. There are opportunities to ask questions during each session.

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